A Relentless Pursuit of Excellence
Speaking
Ellen Sinreich is an accomplished and engaging speaker, inspiring audiences of all sizes, from intimate workshops to large audiences.
Presentations
2026
A Candid Conversation with Ellen Sinreich, Founder, The Sinreich Group (“The Mozzachio List” podcast)
2025
High-Performance Leasing: A Peek Inside the Black Box (“The Zelnik Exchange” podcast)
2024
Elevate Your Law Practice with AI
Learning to Play Nicely in the Sandbox: Co-Tenancy and Exclusive Provisions
Building & Monetizing Your Brand: Strategies for Attorneys
Strategies for Expediting Retail Lease Negotiations (“CRE Fast Five” podcast)
2023
The Evolution of the Supermarket Anchor
Lease Boilerplate: Beware of What’s Hidden Within
-
2022
Retail Properties in the Age of Escalating Costs
Commercial Leasing in the Post-Covid New Normal
ICSC Legal Forum Webinar: Densifying Marketplaces with Non-Traditional Uses
Brooklyn Law School: What Is Sustainability and How Does It Affect All Cities?
2021
Legal Forum: The New Retail Lease Model
ICSC Law Conference: Retail Leasing in 2021 and Beyond: Pandemic & Civil Unrest
ICSC Law Conference: Placing Solar Panels in Shopping Centers
ICSC Legal Forum Webinar: Reinventing the Mall
2020
ICSC Legal Forum Webinar: 2020 Wrap-Up & Look Ahead to 2021ICSC Legal Forum Webinar: Retail Bankruptcy
ICSC Legal Forum Webinar: Restaurants in the Time of Covid
ICSC Legal Forum Webinar: Modernizing the Retail Lease
ULI NY Webinar: NYC’s Residential Sales Market in the Time of Covid
ULI NY Webinar: Construction: Will Covid Lead to Innovation
ULI NY Webinar: Assessing the Economic Impact of Covid2019
ULI NY District Council Program: The “Hotelification” of Real Estate
ICSC Law Conference: Leasing: The Interplay Between Use Clauses & Exit Strategies
NY Asset Management Roundtable: Black Box Strategies for Managing Commercial Leasing
2018
New York Law School Rooftops Conference: Do’s & Dont’s of Letters of Intent
2017
Practising Law Institute Annual Commercial Real Estate Institute: Selected Issues in Shopping Center Transactions (2017)
ICSC Law Conference: Tenant Improvement Allowances: Conditions & Payment (2017)
2016
Practising Law Institute: Annual Commercial Real Estate Institute: Selected Issues in Shopping Center Transactions
ICSC New York Conference: Presentation of New York/New Jersey State Director’s Report
2015
ICSC New York Conference: Presentation of New York/New Jersey State Director’s Report
ICSC Law Conference: 10 Ways for Landlords to Increase Profits & Cut Operating Costs
American Bar Association Webinar: Penalty or Remedy: Enforceability of Co-Tenancy Clauses
2014
ICSC University of Shopping Centers: New Green Lease Paradigm for Landlords & Tenants
Baruch College Real Estate Institute: Legal Strategies for Advancement of Energy Performance
ICSC Retail Green Conference: Green Leasing: Using the Lease to Jump Start Sustainability
ICSC RECON Academy: New Green Lease Program for Landlords and Tenants
ICSC New York Conference: Presentation of New York/New Jersey State Director’s Report
Writing
Since its founding in 2014, The Sinreich Group has published thought leadership and topical news pieces in blog posts, white papers, and e-books.
Publications
-
2022
Volatility is the Name of the Game: Part 2
Covid’s Lasting Effect on Retail Leasing
Volatility is the Name of the Game: Part 1
2021
Re-Opening the Black Box of Commercial Leasing
Office Leasing: What’s In Store for 2022
Flexibility Beats Hardball in Legal Lease Negotiations
2021: What’s In Store for Retail
2020
A Crisis is a Terrible Thing to Waste
Leasing in the Time of COVID: Meeting the Challenges
2019
Hudson Yards: Future or Folly?
2018
What the Future HoldsIn the Weed(s) Part 3: Legalization of Cannabis & Real Estate
Rags to Riches: Asbury Park, NJ
Commercial Leasing: Time Kills Deals
Traversing the Cutting Edge: Future Proof Your Leases
Back to Black: The Black Box of Commercial Leasing
Unibail-Rodamco Acquisition of Westfield
2017
Reading the Tea Leaves: What’s In Store for Real Estate
In the Weed(s) Part 2: Legalization of Cannabis & Real Estate
Over Our Heads: Hard-to-Believe Innovations That Could Revolutionize Retail & Industrial Real Estate
Reinventing Real Estate – The Scoop
Will Tax Reform Slam Real Estate?
A Fresh Perspective: Working with New Attorneys on Commercial Leasing
The Devil You Know: The Commercial Legal Leasing Process
A Brave New World: Urgent Care Shakes up Retail
2016
Making Sense of It All: The Presidential Election
A Giant Petri Dish: Improving the Fundamentals of the Legal Leasing Process
Digging Deeper: Part 2: Systemic Thinking: A Holistic Approach to the Legal Leasing Process
Treacherous Terrain: Navigating Through the Red Zone of the Legal Leasing Process
Breaking Bad Habits: Modernize Your Form Lease
Getting Rid of Dinosaurs: Strategies to Strengthen the Legal Leasing Process
Optimize How We Operate, Convey, Lease, and Finance Real Estate
Hitting the Curve Ball: Moments of Truth in the Black Box
A National Perspective: The Year Ahead in Real Estate
2015
Up In the Air: The Impact of Drones on Commercial Real Estate
Seize the Moment: Setting the Tone for Success
In the Weeds(s) Part 1: Cannabis: A New Use for Real Estate
Envisioning the 2020 Lease: Keeping Up with the Evolution of Real Estate
Game Changers: Emerging Technologies Facilitate Value Creation
The Conference Round-Up: Increase Transactional Activity, Occupancy, Rents, Valuations
The 360 Lease Review: Continuous Improvement
Managing in the Red Zone: Close to the Goal Line, But Not Quite There Yet
Maneuvering in the Box: Getting It All Vs Accommodating the Other Side
A Deeper Dive: Precision Vs Urgency
2014
Opening the Black Box: A Tool for Managing the Legal Leasing Process
Real Estate Pioneers Honored: Ellen Sinreich Recognized as a Pioneering Woman in Real Estate
A View From The Top: Breakfast in the C Suite with William Taubman
Back to School Roundup on Student Housing Development
Basketball & Buildings: The Real Estate Boom in Texas
Leading
The Sinreich Group provides leadership to various industry organizations, including Urban Land Institute, ICSC, and the NYC Bar Association.
Professional Activities
ICSC
Chair, Legal Advisory Council (LAC)
Founder and Former Chair, Legal Forum
Member, Environmental Committee
Urban Land Institute
Co-Chair and Member, NY Urban Development and Mixed-Use Council (UDMUC)
Member, Commercial and Retail Development Council (CRC)
Former Member, 2023-4 NY Awards for Excellence Committee
The Pipeline
Chair, New York Metro Area Region
Member, Investment Club
New York City Bar Association
Member
-
PAST
NYU Schack Institute of Real EstateLecturer, Green Buildings Graduate Course
Urban Land InstituteChair, CRC Gold National Council
Program Vice Chair, CRC Gold National Council
Member, NY Management Committee
Co-Chair, NY Program Committee
Program Committee Chair, NY Women’s Leadership Initiative
Membership Co-Chair, NY Women’s Leadership Initiative
ICSC
State Director, NY/Northern NJ Chapter
Chair, NY Government Relations
Co-Chair, NY Alliance Committee
Member, Retail Green Planning Committee
New York Bar AssociationMember, Real Property Law Committee
Insights from our unique perspective at the intersection of real estate and law.
